Women in Black Posters

 I chose this poster because it appealed to me the most. The reason i liked it was because of the simplicity. It shows the name of the famous actor in the film, this is clearly to attract peoples attention. A famous actors name would indicate that it must be a good film especially if that actor is well known for being in good films. Looking down the poster it looks like a dark back ground like a leather brief case or wooden desk, indicating that some one of status is looking at the photo graph. Someone whos job it is to go through personal documents, like a lawyer, so already the audience is subtly being told parts of the story. The dark colours also project a creepy atmosphere and a sense of being trapped. The photo its self is simple. Children with their eyes scratched out suggest that their parents or they themselves saw something or where afraid of seeing something horrible.The age of the photo then gives the audience some idea of the time in which the film is set. As you look closer at the photo you begin to notice the face of a women screaming or even laughing. And the stain on the baby's shoulder looks like a hand reaching round the child. The words scratched into the photo, 'what did they see?' makes the audience curious as to what they did actually see. It makes the viewer worry for these children and what to know what happened to them . The women in black is then written at the bottom to say to the audience that an evil women is coming for your children! It then says at the bottom of the page when the film will be available in cinemas to find out what happened to these children.  This poster provokes feeling of real concern and dread and actually induces an obligation to go and see this film to find out what happened to these children. I can see how i could use some of these conventions in my poster, the simplicity is very effective and i think would get the person looking at the poster curious about what happens in the film. Then they might search for the film trailer  and that's when they need to be hooked.

I chose this poster for its simplicity as well. The recognisable face of Daniel Radcliffe draws people in and gets them to read the text beside it. His pained expression and tired look causes the viewer to feel empathetic towards him. Behind him is the ghostly shape of a woman's face in the mist is designed to creep the audience out and show that the women is everywhere, almost omnipotent, it shows that if you ever see her she will follow you forever, much like in the previous poster with the faded face of a screaming angry women, that shows that even if you scratch your eyes out she will not leave you alone. The bright white writing saying women in black is almost a warning to those who dare watch the film, a shining light in the fog. It juxtaposes the white light that indicates safety with a face of a women in the fog. This suggests that where ever you run she is always there. Next to the face of the women there is a question, 'do you believe in ghosts?' as in the film being a skeptic is very dangerous. This poster is simple but effective because it forces you to go and see the film by making you scared of the unknown. By not knowing anything about the women in black and the face in the mist this may cause a slight amount of fear. The poster leads the audience to believe that by seeing the film and learning more you'll be safer as the films name 'the women in black' is in white which suggests safety a lures the audience into the cinema.  

   This poster is an example of what i think is ineffective, this poster was used the least in the advertising of the women in black and its easy to spot why. It is dark and mysterious which suggests that it is a scary film but this poster assumes a lot of prior knowledge. Just the face of a man would immediately be recognised as Daniel Radcliffe or Mr kipps (the character  other than people who are fans of the play.  The name women in black means nothing to some one who doesn't know who that is. This poster may have been used in areas in London close to Where the play is performed, as fans of the play will see this poster and want to see the film because the play is so good. However people who have not seen the play or read the book will not know anything, they wont even know what kind of horror it is. i personally wouldn't use this kind of poster, if my film was based on a play or a book id probably make something like this and put it up near a book shop and the theater the plays performed in. 
At the bottom it just says in cinemas soon so this was clearly a very early poster. This poster was an early poster designed simply to let people know that a film called the women in black was being made, in the hope that they would pay more attention to later posters and adverts.